Our theme this year is ASCENDANT! It focuses on the rising power of media, influencing and dominating many sectors of the consumer’s and marketer’s life, and harnessing this for nation-building and the greater good.

Please take note of the following details:


Media Congress 2017


CAP – John Hay Trade & Cultural Center

Camp John Hay, Baguio City


(See attached for further details)

September 6, 2017

  • Registration (starts at 9:00am)
  • Welcome Cocktails (The Manor)

September 7-8, 2017

  • Business Sessions / Lunch
  • Sponsored Dinners / Entertainment

September 9, 2017

Please proceed to the Registration Area for the following activities:

  • Phil. Military Academy (limited slots, first-come-first-served)
  • Tree planting & House painting c/o Dept. Of Tourism
  • Paintball
  • OAAP Fun Run 
  • City Tour


September 9, 2017

  • 2nd ICE Awards


Business Sessions (September 7-8):

  • Smart  Casual 
  • Wearing of shorts, sandos, slippers/flipflops and skimpy attire is strictly not allowed.
  • Please bring your jacket appropriate for the weather.

ICE AWARDS (September 9)

  • Formal/Semi-Formal attire for the Red Carpet Event.



  • Always wear your IDs to have access to the Business Sessions, the Dining Area, and the Exhibit Area. NO ID, NO ENTRY on all official Media Congress Functions/Activities.
  • Lost IDs will be subject to PHP 500.00 replacement fee
  • For those without IDs, please proceed to the Registration Area at the foyer of CAP – John Hay Trade & Cultural Center, Camp John Hay, Baguio City


(for those without ID)

  • Proof of payment (official receipt issued by AD Foundation)
  • Hard Copy of email confirmation
  • Valid ID (Driver’s License, SSS, TIN, Company ID, Passport, Student ID)


For delegate replacement, please take note of the ff.:

  • Advise MSAP Secretariat on or before September 4 to allow the necessary changes in our database.

  • For replacement on the Registration day (Sept 6), the delegate should be able to present the ff.:

    • ​Endorsement from the original delegate/company either through email, letter. SMS or as attested by an authorized representative of the company/organization. 

  • Delegate replacement BEYOND SEPT 6 IS NOT ALLOWED.  

Online registration is now closed

Thank you for your interest to register as a delegate for the 2017 Media Congress. Currently, online registration is no longer available.

Registration will resume on Wednesday, September 6, 2017, from 9AM to 5PM at the CAP Trade and Convention Center, Camp John Hay, Baguio City.

See you there!

MSAP Secretariat

E-mail: msapsecretariat@gmail.com

Telephone Number: +63 2 861 9930

ICE Awards 2017 banner

The Media Specialists Association of the Philippines (MSAP) is a duly recognized non-stock and non-profit organization under the Securities and Exchange Commission. Incorporated in 2009, the Association’s members hail from various Media agencies and individual practitioners.

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Get in touch

  • Media Specialists Association of the Philippines (MSAP)
    Unit 702 MCS Tower

    1299 Chino Roces Avenue

    Makati City, Philippines
  • +63 2 861 9930
  • msapsecretariat@gmail.com